by Vincent PUREN, published on 26.03.2012

Orange, which attended the latest Transmedia Meetup in New York, will have the pleasure of hosting the Transmedia SF conference today at its San Francisco site. The Transmedia Lab is partnering with Orange Silicon Valley and Orange Vallée to offer you the opportunity to experience this exciting event live via streaming this evening. Just like the lucky guests on-site for the event, you will enjoy presentations by experts who will discuss their professional goals and their experiences in the industry, and what they see at the best current strategies and opportunities.

The Transmedia Lab has decided to work hand in hand with Orange Silicon Valley to livestream the entire San Francisco Transmedia Meetup. Orange Silicon Valley, located right in the epicentre of American innovation, is a member of the Orange Labs network and works closely with an array of highly innovative start-ups, so hosting the San Francisco Transmedia Meetup, an event on the cutting edge of the sector, which marries technology and creativity, was a natural move. The event, organised by and , will focus on convergence and storytelling.

The meetup will feature three speakers, including , Founder and CEO of SocialSamba, a community platform for fictional characters based on the Facebook API, offering to fans the opportunity to connect with their favourite movie, TV and literary characters.

The other speakers at the event will be , CEO of Tall Chair, which specialises in Storytelling on touchscreens, and , a product manager at Gomiso.com, the Social TV platform discussed in our case study of the Game of Thrones series.

livestream available from 6pm

The broadcast is made possible by Orson, a live broadcasting video application created by Orange Vallée. You can use this innovative livestreaming solution to broadcast your videos live on and for Facebook, Twitter, websites and even mobile devices.

There’s no need to install the application to view live video streams. Guests can watch from any smartphone or PC and will receive notifications via text messaging, Facebook, or Direct Messages on Twitter.

Orson is a free application available for download for mobiles from Android Market and the Apple Appstore and for PCs on Facebook and at Orson.fr.

Join us a 6 pm California time… that’s 2 am for the brave souls in our European offices! After the event, feel free to let us know what you thought of it so we can evaluate your interest, and hopefully do it again!